Communications Manager: Habitat Philadelphia

Posted March 2nd, 2016 at 2:59 pm.

Reports directly to: Director of Development Dept: Development
Service week (days/hours): Monday – Friday, 8:00am – 5:00pm/ longer hours and weekends as necessary
Required meetings: Weekly Staff Meetings, one-on-one weekly check-ins with Director of Development, as necessary, meetings with the Development team and Associate Executive Director, monthly Resource Development Committee meetings, others as required.
Personal vehicle required: No, but preferred

Position Objective:
Habitat for Humanity Philadelphia (HFHP) is an affiliate of Habitat for Humanity International, the largest nonprofit homebuilder worldwide. Habitat Philadelphia builds and repairs homes in partnership with families in need. We partner with prospective and existing homeowners, volunteers, community groups and all those who can help realize the goal of affordable housing for all.

In collaboration with HFHP leadership and with supervision of Director of Development, the Communications Manager will help develop, market and implement HFHP’s brand identity across all mediums (print, digital, social).

Key Responsibility Areas:
Communications and Marketing (70%): Use newly redesigned organization website, social media platforms and print publications to develop clear, consistent messaging that conveys the organizational vision and mission, to increase public awareness of our services and organizational visibility.

  • Coordinate with Development and Executive Teams to develop strategic organizational messaging. Identify and develop compelling stories and content that reflect the organization’s strategic priorities, messaging and image.
  • Develop, produce and publish print and digital communications pieces and campaigns; develop and manage Communications Strategy and Content Calendar. Includes: Annual report, annual appeal, print newsletters, event-campaign specific publications, press releases, website, e-newsletters (general and ReStore), blog, social media, etc.
  • Develop and coordinate in-house and paid marketing, including advertising campaigns, website and social media content, blogs, Google Ad words, etc.
  • Build relationships with press and media contacts, and act on opportunities for earned media.
  • Maintain HFHP’s website and manage/create content for our social media platforms: Facebook, Twitter, LinkedIn, Flickr, YouTube and WordPress blog (collaborative). Monitor and optimize online performance data using Google Analytics and other analytics//insights tools.
  • Develop strategy and produce content for promoting organization’s fundraising initiatives (Building HOPE Luncheon, Ride for Homes, Cars for Homes).
  • Create, project manage and execute online fundraising campaigns (Giving Tuesday).
  • Manage external vendors (printer, mail house, web designer, graphic designer).

Event Coordination (25%): Play a key role in planning and execution of HFHP’s large annual fundraiser, the Building HOPE Luncheon (BHL). Work with the Associate Director of Development, Development team and Executive team to produce additional successful events throughout each year.

  • Create all print/digital materials for Building HOPE Luncheon.
  • Manage video production for Building HOPE Luncheon.
  • Help develop key messaging/themes; assist with identification of potential speakers; assist with script writing.
  • Responsible for PowerPoint presentation at Building HOPE Luncheon.
  • Day-of point-of-contact at the AV booth.
  • Overall, ensure appropriate communication and marketing strategies for HFHP events and manage any online components.

Other (5%):

  • Represent HFHP at select community events.
  • Engage in other duties as assigned.

Education, Experience, Knowledge & Skills:

  • Bachelor’s degree required. Minimum 3 years of relevant work experience in fund development and communications in an academic environment or non-profit, community-based setting. Experience using Salesforce or other Constituent Management Relationship (CRM) system required.
  • Creative, self-starter with demonstrated project management experience.
  • Experience in coordinating and executing large-scale fundraisers and online campaigns desired.
  • Exceptional writing and oral communication skills. High level of attention to detail.
  • Strong computer skills, including complete command of MS Office Suite, social media channels, Google Analytics, CRM Systems and Adobe Photoshop, Illustrator and InDesign. Experience with Google AdWords a plus.

Physical Requirements to Perform Duties:
None

Send resumes and cover letters by March 11 to hr@habitatphiladelphia.org)

Filed under: Management Level by Margie DuBrow

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